This woman is a nutritional academic. She has worked around the food industry for many years. She wrote this book to show people how the advertising and food industry rule the world. The USDA food guide and the Canada Food Guide are written about in great length in this awesome book. She will educate you on just how those guides govern how much money the produce farmers, dairy and meat farmers and grain farmers make money. A lot of background on nutritional supplements and how they are marketed are written about also. It will open your eyes and your mind to a whole new perspective on what you are spending your money on. Karen speaks about the contents of this book at all her speaking events. Check out Karen’s speaking event section and the calendar for her next event.